SEOUL
Seoul (서울, listen (help•info) IPA: [sʌul]) is the capital and largest city of South Korea. With over ten million people, Seoul is one of the world's largest cities. The Seoul National Capital Area - which includes the major port city of Incheon and satellite towns in Gyeonggi-do, has almost 23 million inhabitants and is the world's second largest metropolitan area.[1] Almost half of South Korea's population live in the Seoul National Capital Area, and nearly one quarter in Seoul itself, making it the country's economic, political and cultural center. As a Special City, it is administered directly by the national government.
As a major financial and cultural center in the world, Seoul is considered a global city. The city has hosted the 1988 Summer Olympics and the 2002 FIFA World Cup. In 2007, it was listed as the fifth most expensive city in the world and the second most expensive in Asia.[2]
The city is located on the basin of the Han River in the country's northwest. The North Korean border lies about 50 km to the north. Seoul first appears in history in 18 BC, when the Baekje kingdom established its capital Wiryeseong in what is now around Songpa-gu, southeastern Seoul. Modern Seoul descends from the Goryeo-era city called Namgyeong, which then became the capital of Korea during the Joseon dynasty.
In recent years, the Seoul Metropolitan Government has undertaken major environmental projects, including the nearly $1 billion restoration of Cheonggyecheon. At the same time, the city has promoted the Seoul Digital Media City, the world's first complex for high-tech digital technologies in IT, multimedia and entertainment, and the proposed future site of the world's second tallest building
HISTORY
The history of Seoul can be traced back as far as 18 BC, when it was established as a settlement in Baekje. It's believed that the Wiryeseong site is in the boundaries of modern day Seoul. It has thereafter been the capital of the Joseon Dynasty. In the Japanese colonization period in the early 20th century, many historical and traditional parts of Seoul were changed. The city was almost entirely destroyed in the Korean War, but an aggressive economic policy in the 1960s and 1970s helped to rebuild the city very rapidly. In the 1990s, some important historical buildings were restored, including Gyeongbokgung, one of the royal palaces of the Joseon dynasty.
CLIMATE
In common with the rest of South Korea, Seoul has a generally humid continental climate, despite the fact that the country is surrounded on three sides by water.[7] Summers are generally hot and humid, with monsoons taking place from June until July. August, the hottest month, has an average temperature of 72 °F to 86 °F (22°C to 30°C) with higher temperatures possible. Winters are often very cold with an average January temperature of 19 °F to 33 °F (-7°C to 1°C) and are generally much drier than summers, although there are 28 days of snow in Seoul in each year on average
FAMOUS
The largest market in South Korea, the Dongdaemun Market, is located in Seoul. Myeongdong is a shopping and entertainment area in downtown Seoul which contains some of the city's top stores and fashion boutiques. Nearby is the Namdaemun Market named after the Namdaemun Gate. Insadong is the cultural art market of Seoul, where traditional and modern Korean artworks, such as paintings, sculptures and calligraphy are sold. Itaewon is another notable shopping district in the city lined with boutiques and stores, mainly catering to foreign tourists and American soldiers based in the city. Shinchon is particularly popular with young people perhaps due to its proximity to some of Seoul's universities. The Gangnam district is one of the most affluent areas in Seoul and has popular modern shopping spots such as the fashionable and upscale Apgujeong-dong area and the COEX Mall

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